From the department of the obvious

September 7th, 2006

News from the department of the obvious: Basic medical instructions hard for most adults, study finds

The subject of the article is how folks have trouble following “health instructions”, which is … not surprising in the least. We do pretty poorly in many areas of science literacy – medical science certainly isn’t an exception.

But here’s the quote that I’m going to fuss about, since I’m your friendly neighborhood chemist.

A consumer may want to know the salt content before buying, but the word salt isn’t on the label.

“Of course, they wrote ‘sodium,’ but that’s a technical term, that’s a chemistry term,” [Dr. Rima] Rudd said. “You don’t sit at the family table and say, ‘Pass the sodium please.”‘

Well of course you don’t ask someone to pass the sodium at the dinner table. Pure sodium is a soft, metallic element that reacts violently with water. It would be a decidedly bad thing to pass around at the family table. The stuff you pass around at the dinner table is a sodium-containing compound called sodium chloride.

Plus, “sodium” is hardly a more technical term than “gold”, “silver”, “iron”, or “oxygen”.

“They’re writing things at a level in the health field that is very difficult for the general public to work with,” Rudd said.

While I’d certainly agree that information leaflets that come with prescription drugs are written in a language that is difficult for someone without medical training to understand, I do not think the same thing applies to “sodium” on the side of a soup can. Anyone who makes it out of high school without enough knowledge to know a few basic things about what common table salt contains has been done a disservice.

Friday cat: Too hot for you!

September 1st, 2006

Rusty has a message for you.

[Rusty]
Rusty: Why yes, I really am that hot.

Click the image to enlarge.

For more feline friends, check out The Friday Ark.

The Oreo of DOOM

August 29th, 2006

Bow down before the sugary goodness of the Octuple Stuffed Oreo of DOOM.

[Oreo of DOOM]

Coming, deep fried, to a fairground near you.

Nutrition facts
– Contains 1000% of the recommended daily allowance of sugary cream filling.
– Contains no other nutrients

The house limit is three do-overs.

August 28th, 2006

Occasionally, I give “pop” quizzes in my introductory classes to reinforce the idea that my students should be prepared for class and keep up with their studies. (Just to prove that I’m not completely evil, my students are told to expect a quiz each week on the material that we’ve been discussing.)

We’re now a week into the semester here, and I just gave one class it’s first quiz – a simple five-question multiple choice set on the material from the previous two classes. After class let out, a student came up to me and asked “Can I do the quiz over? I wasn’t really prepared to take it.”

This, of course, was the entire point of the quiz – to remind the students that they should keep up with the material as we’re going through it and not cram the night before each major test.

But where does the idea to ask an instructor for “do-over”s on even the simplest of assignments come from? I’ve been on the other side of the classroom for a few years, but it would have simply never occurred to me as a student to ask my instructors for “do-overs”. Preparing for class was my responsibility, and if I wasn’t prepared, then it was my own fault.

Oh well, maybe my student thought that the house limit was three do-overs.

He who has the gold … buys ads

August 27th, 2006

There’s an article on the BBC site featuring Al Gore discussing the US’s obsession with advertising. It’s worth a read.

Gore mainly discusses television ads (because we Americans spend a frightful amount of time glued to our televisions), but he said one thing that should bring back memories for those of us in South Carolina.

Now you sometimes see, in extreme cases, advertising created before the product, and then the product is based on what looks as if it’s going to succeed.

How many of y’all remember Outhouse Springs Water, the “product” offered by Adams Outdoor Advertising?

[Originally in cans billboard]
Outhouse Springs … originally in cans, now in bottles

Outhouse Springs, “America’s first recycled water”, was a fictional product advertised in the eastern part of South Carolina to make a point about the effectiveness of outdoor advertising. The point was most certainly made. People wanted Outhouse Springs badly enough that Adams started selling it, at least for a time.

Welcome to the twenty-first century … where ads are reality.

Friday cat: Word!

August 25th, 2006

Ash will be doing the blogging today.

[Word!]
Word!

Find more furry friends on The Friday Ark!

Headline of the day

August 24th, 2006

Here’s the best headline I’ve read all day, from the Greenville News

Allegiant Air lands in Greenville
Airline fills void left by Independence Air

… well, I found it amusing.

Treated as adults

August 23rd, 2006

Not Very Bright has a post up on the micro-scandal at Clemson over Ann Patchett’s book Truth & Beauty. Go forth and read it. 🙂

But I’m going to make a few hurried comments. Here’s a statement from Ken Wingate – in a letter to Clemson’s president.

As a Clemson alumnus, a Clemson parent, and a member of the Commission on Higher Education, I suggest that you pull the plug on the author’s lecture and offer an alternative book for the freshmen.

As a Clemson alumnus myself, I’m embarassed to read that letter. Clemson is a place of many viewpoints. Is Ann Patchett such a dangerous person that the freshmen (nearly all of whom are legal adults) will be damaged merely by her speech?

Or her book?

I think the perfect response to that is from Ann Patchett (emphasis mine).

The chance to receive higher education is a privilege, and Clemson students should be proud they attend a school where they are treated as adults, she said.

Amen. And … Go Tigers!

The modern way to get out of doing your homework

August 22nd, 2006

My alma mater is in the news!

I’ve run across what promises to be the decade’s preferred way to get out of homework! All you have to do is hold a news conference to declare it immoral.

You heard me right. A news conference was held this Monday by several freshmen students (enabled by a political type who is probably trying to increase his “family values” appeal) to protest their summer reading assignmentTruth & Beauty, by Ann Patchett.

I’ve got to hand it to Clemson’s English department (or whoever suggested the book). If the goal was to stimulate discussion, they have done so in spades. Those of us in benign fields like chemistry can only dream of students getting press coverage to protest having to learn about Arrhenius’ depraved ionic theory of solutions..

I’ve also got to hand it to the students – who may have a bright future in South Carolina politics. Holding a news conference to complain about the immorality of a homework assignment would play well to quite a few voters down here.

I can’t wait until these same students take biology, where evolution will be discussed. Better yet, let’s see what happens if/when they take the psychology department’s human sexual behavior course – where “the film” is shown. I’ll be able to see the fireworks all the way across the state!

Friday cat: Wasaaaaaaaaaaaaap?

August 18th, 2006

I’m currently buried in beginning-of-the-semester paperwork, so I will just let Tom handle the blog today.

Wasaaaaaaaaaaaaap?
Wasaaaaaaaaaaaaap?

As always, find more cats on The Friday Ark!